Last week, the team at BLU Realty Group hosted their annual holiday party. The evening gathering was on December 9th and featured a red carpet entrance. This event was a casino themed party that brought together guests from all over the real estate industry. The event featured games such as Roulette, Black Jack, Poker and Craps tables. At the end of the night prizes were given out to different party guests. The party had around 100 guests over the course of the evening.
According to the team at BLU Realty Group, the event was designed to show party guests that the company is a unique firm. The event was aimed to bring new vitality and energy to to the brand as part of their recent redesign efforts. According to the company, BLU Realty Group is all about big, bold ideas that will leave an impact on all in the industry, and this holiday event was designed to relay this image to the public.
The 2013 holiday event had a black tie optional dress code and was held at The Glass Houses event space on West 25th Street. The company chose this location because the company believes that this venue bleeds energy and communicates the mission and energy of the firm. The company invited real estate professionals from all across the industry to come explore what the brand’s new identity is all about.
Upon entering the event, guests were given pretend money, or “BLU Bucks”, to play and bet with and a variety of tables were set up around the room for good ole’ fashion fun betting. The goal of BLU Realty Group is to provide innovative premier real estate solutions for the New York City luxury real estate market. The company introduced this mission to the industry along with the new brand image at this exciting fun filled event.